MILLENIALS: CHANGING THE LANDSCAPE OF HEALTHCARE

Millennials are changing the landscape of healthcare. Millennial nurses are working at a faster pace, seeking work-life balance and the desire and efforts advance their ...
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Incorporating The Human Element into Med-Tech Sales & Marketing

Artificial Intelligence, Automation, Cloud-Based Solutions: All are buzzwords in Medtech. But consistently, reports show the value of the human element in healthcare, which ...
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Augmented Reality in Healthcare

Proper use of medical devices in healthcare is directly linked to product effectiveness, favorable patient outcomes and a safe healthcare environment.  A well-developed medical ...
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The Free Agency Era of Healthcare

To many of us in the healthcare industry, there is a not-so-hidden season that falls between the actual changing of seasons from February to June – conference season! 
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4 Med-tech Marketing Strategies That Move The Needle

The healthcare industry is rapidly evolving and the pressure is on to find new ways to stay competitive. Historically, enterprise level healthcare providers have had the edge, ...
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5 Ways to Improve your E-Learning Solution

Frustrated with your E-Learning Results? According to Forbes, 84% of global executives rank e-learning as important or very important and the market for e-learning is expected ...
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MEDTECH SALES IS A TEAM SPORT

It Takes a Team to Excel in MedTech Sales Remember the days when medtech sales seemed so much simpler from a vendor perspective?  The times when an organization could thrive ...
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Better Mouse Trap

Providing clinical knowledge and expert skills during medical device research and development is a critical dynamic The Clinician Exchange (TCX) provides to our med-tech ...
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Custom Tailored Sales

We’ve all been raised in an industry where the theory is that you build an organization’s resources and then you go to market utilizing the strengths of those resources.  This ...
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